It is great fact that in start the blogger face problem of revenue it is great question that how to increase google AdSense CTR? If you are searching to increase google AdSense CPC of your blogs or website in this current year.
We are well aware about fact that Adsense is the most popular PPC( Pay Per Click) network where any webmaster can use these tricks and guidelines to increase their click through rate.
I have noticed that asdense publishers are taking CTR as more seriously than CPC. If you are more concern of adsense revenue than you shout put more concentration on CPC than CTR. therefor a blog with good CPC and satisfactry.
CPC is nothing to related with traffic of the blog or if we see very small blog having good CPC are earning handsome revenue with very less traffic.
As I am using Google Adsense for long time now, I am telling here the few Tips and Tricks to Boost your Blog revenue to 10 folds by increasing
google adsense CPC and google adsense CTR rate to boost your income.
1. What Is Google Adsense CTR?
- 1 1. What Is Google Adsense CTR?
- 2 2. Use Micro niche site for better google Adsense CTR
- 3 3. Select high CTR theme for better google adsense CTR
- 4 4. Use all Advertisement Blocks provided by your Theme
- 5 5 How to add ads on the word press blog
- 6 6.Get quality traffic for higher google Adsense CPC
- 7 7 Domain view
- 8 8.Use AdSense Channels to Increase AdSense CPC
- 9 Use Heat map increase google Adsense CTR
Click Through rate is no of Click your ad received divide by no of time your ad is shown. Click/impression =CTR. For example if your ad is reciving 4 click out of the 200 impresion that you CTR is 2 %.
If we imagine your average CPC of ads is $0.3 and if you have got 25,000 average clicks on your ads. You should receive around $7,500. Now, if your CPC had been $0.4 with the same number of average clicks, you could generate $10,000. See, just with a $0.1 increase, you will be to generate $2,500. This is the reason why you need to focus on improving your click through rates (CTR) instead of focusing on getting more clicks in the first place.
Google Adsense CPC depends much on your blog or website and Keyword on which you are operating. If you are operating with highly competitive niche, your google adsense CPC will be much higher on Google Adsense ads that are placed on your website. Most of the webmaster thinks that the only way to achieve higher CPC is by targeting higher paying keywords but that will not be much fruitfull.
there are certain keywords which can pay you handsome revenue if write on these topics and use adsense for ads. you can also go through following article similar to above-
- Ultimate guide to google adsense policy-How to use google adsense
- How to approve the google adsense account in 48 hrs
- Frequently asked Question on google adsense policy
- How to Create a awesome blog for handsome money
Basically what you have to do is to maximize google adsense CPC so that the advert on you blog can make more money when a visitor click. This involve the google to place the highest CPC to your blog. You alone can not decide the PPC of the ads served but the google decide all that depends on the several aspect of your blog / website.
2. Use Micro niche site for better google Adsense CTR
you can see from the following are few highest paid keywords fro 2019 you first research them and than choose the right keyword which suits to you in writing.
How to increase google AdSense CPC is equally important for a blogger. You should research your niche for the highest paying keywords over google keyword planner. you know what way AdWords operates is that advertisers bid for keywords. you know that bidders pay-per-click for a specific keyword, the higher in the Google SERPS their advert will appear.
- Insurance $17.22 CPC
- Gas/Electricity $52 CPC
- Mortgage $48 CPC
- Attorney $46 CPC
- Loans $43 CPC
- Lawyer $41 CPC
- Donate $41 CPC
- Conference Call $41 CPC
- Degree $41 CPC
- Credit $36 CPC
- mesothelioma -74$ to200$
So you can have look at above and choose topic for you micro niche blog and start writing blog. mico niche blog are small blog written for the keyword choose.
You can select the domain containing exactly same keyword as selected than write the 4-5 pages for the keyword .
following all one Page SEO as you can select the SEMrush keyword tool. You can sell all the tips on the SEO tool for optimizing help in SEMrush.
3. Select high CTR theme for better google adsense CTR
- Ad-Sense theme
- Magazine Pro
- MTS Newspaper
- Newspaper Theme
- Socially viral
- Truepixel theme
- Truemag theme
- Foodie Pro theme
- Beginner theme
- Flick theme
Themes used are having good feature as below for increasing google adsense CPC and CTR
- Optimized for responsive Google ads but can be used for affiliate website also.
- Inbuilt ads block detector (without extra plugin)
- Fastest loading Adsense theme
- Have ads in header, below navigation menu all without plugin
- Mobile friendly AdSense theme
- 4-5 different homepage layouts. schema markup
- Ads Ready theme for sports niche, fashion, baby blog, recipe/food blog,news blog etc.
- Hides post content if ads block is detected.
- You can make the background clickable for ads which makes it the best theme for news websites.
- Widget ready and manage custom placement of AdSense ads without plugin
Create sitemap submit to google webmaster for faster indexing and publishing.Submit you site for high PR forum and Do follow blog commenting.
4. Use all Advertisement Blocks provided by your Theme
Most of the theme provide 3 to 4 blocks for your advertisement. We advise you to use three to four link unit and 3 ads Block. this will increase you ad space on the page and thus will increase google adsense CPC of the page. You can use PPC ads, PPI ads , static advertisement or affiliate ads.
Place at least 2 ad block with in the content . I like to put one at the top and other at the bottom. I use to follow the practice to put one at the blow of first paragraph and other at the bottom of the content.
Generally we put the hyper link as blue colour try other colour also like orange and light red.
we should also balance our ads block as per content length , if your content is insufficient to give three ad blocks than you may find irrelevant advert in blocks served by the google this will reduce your google adsense cpc.
many bloggers get better result with one block and short content and served with high cpc advert rathr tha 2 or more block.
you know the first AdSense block that appears in the source code will be the first that Google adsense finds. this particular block will usually be given the highest adsense CPC adverts, other will get lower CPC ads.
Test your self that you may run the ads with one block in the page for few days and next few days with two blocks and examine which option is better. that is you have to research -A single header advert vs. a block of 3 , A video advert vs. a text advert, A single advert at the end of a post vs. a single advert at the beginning ,Compare various placement locations. this may surely help in increasing high google adsense cpc.
5 How to add ads on the word press blog
WordPress provided no of the plugins for managing the ads on your WordPress blog. But one thing to remeber is that you can not use ads of your choice along with adsense ads as per the adsense policy guidelines.
5.1 Advanced ads
This is WordPress plugin which can manage and insert the banner ads in to the WordPress site or blog very efficiently. as per the WordPress report approximately 90000 plus are using it. it can-
- schedule the ads and set the start and the expiraion time.
- rotate the ads
- target the ads by the content and the user group.
- sell the ads on your blogs automatically with sell ads add on.
- it can insert ads content from all ad and affiliate networks (e.g., Google AdSense, Chitika, Amazon, BuySellAds, Google Ad Manager, DoubleClick (DFP), Ezoic, media.net, Booking.com, Tradedoubler, Awin, Getyourguide .
5.2 Ad Insert
This also another free ad Block Plugin I am using. It enable adsense intigration Insert ads before or after post,Insert ads before or after content
insert ads before or after paragraph,Insert ads before or after random paragraph, Insert ads before or after multiple paragraphs, Insert ads before or after comments and can Insert ads before or after excerpt.
it also has 2.0 lacs active installation.
5.3 Pop Up Maker
it is the best popup maker WordPress plugin and it has 3 lac active installation as per WordPress report. it help in increasing the google adsense CTR by 150 % .
5.5 Scrolling ads Block
as per the google adsense policy it is not allowed but still you should try it. So every visitor to my site or blog see the ads as he scoll down and this improve my CTR and RPM of the site.
Any way if you scroll down the ads over the content than it is against the policy but if is is in side bar than you can use it properly.
Side bar actually suck the ads but using this type of scrolling ads CTR is improved by 150 %.
5.6 Use Text and image and video based ads
It is better to use both text and image based ads. with adesense option is available for both txt and image. this will increase the over all CPC of the blog ads. you can research by creating the adsense channel for advert.
Even the video advert is one more option for you to research. some people just watch the video and never click so adsense channel is excellent way to test the advert efficiency.
6.Get quality traffic for higher google Adsense CPC
This the best tip to increase the google adsense CPC. if the visitor is not hungry of the content you are publishing than they will not click on the ads. thus we must sure that we are publishing the content required by the user.
Google adsense program uses many metrics when deciding what web pagesshould be delivered with top paying clicks. The higher the CTR for a URL, then the higher google adsense CPC you are likely to get when your AdSense ads are refreshed on that page URL.
If we do not attract visitors to a web page or blog post that have a strong interest in the topic of the page or post, then your google adsense CTR might be low.
It is very important for your blog page to be relevant to a focus keyword for you to receive ads targeting that keyword. it is also important that your visitors have a interest in that topic for them to and they shall click on the advert with a serious view to purchasing a product offered by advert.
Otherwise, Google has its own tools of analyzing the parameter of your blog, and you may experience get lower google adsense CPC advertising on your pages. You have to ensure that traffic coming to your blog pages is following the links.
7 Domain view
google adsense program will have a view of your entire domain and so you can not have choice to write wide verities on one domain and than you dream to have high cpc ads on each page.
google will look the domain authority and its relevancy to the high CPC keyword and authority site may be rewarded with high google adsense CPC ads.
So it is very important that your site should also be focused on few important keywords and so that when google views it that it should attract high cpc ads.
8.Use AdSense Channels to Increase AdSense CPC
we can create adsense channel to watch the performance of individual adverts . measure the performace of the channel in 4-5 week. you can create 500 channels for each of you adsense product.
This give you idea to delet the low performing ad block. google is providing high google adsense cpc to better performing blocks. we can say that top bid of specific keyword is or top performing ads block of top performing blog block. so you can find that a single block may ear more that that combined earning from 3 blocks by this research.
Use Heat map increase google Adsense CTR
Heat map is the image capture of the visitors spend most of the time on you blog page and where they click most .This way you can find the place for placing the advert and thus this will increase your CTR and your income. finely as the efficiency of you advert increase it will also increase google adsense cpc.
- heat map gives us the visitor behavior insight so this is very powerful tool to know your visitor.
- identify the colours the visitors like and design the call to action button as per these colours.
- You can do various experiment that how the people click.
- use the heat map to identify the popular contents.
- find the links which are never clicked by any visitor and can be removed for improvement of link juice.
- Free heat map application -click heat, codynamics cannoli, clickTail.